Research Umbro and A Frames Complete Survey Break football down See what young people like Get inspiration for current designers and chose possible method of design. Come up with clever straplines to help spark potential concepts Choose 3 straplines from a list Sketch ideas in sketch book Develop 3 straplines and idea concepts on to CPU Design chosen concept to a professional standard from 3 different perspectives. Mount and get ready for submission Complete Written submission
Explaining the concept
This is my 'Life's a game while your young' I hope you understand it and like the idea although I think It has come to an end as I am not taking it further as I feel the visuals arn't strong enough to work for a world wide campaign. although I have filled a few pages in my sketchbook with the concept but I am now just going to start looking at some more ads and see what other possible concpets I can spark up.
Back to the drawing board
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