The concept is about using young stars to advertise the Aframes (old shoes) the reason there portayed at old shoes is because they have a massive history 1924. So the obvious that comes to mind is using a baby in large A frames or a babies bottle which I think could make some nice visuals. The idea is almost like when you put the shoes on your giving the shoes new young fresh life so other ideas from this concept could be some of the above in my sktechbook shot.
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